FOR IMMEDIATE RELEASE
For more information, please contact:
Brent Campbell, 864.271.8340
brent.campbell@thebounceagency.com
bounce work featured in communication arts advertising annual
bounce's "Have Any Books Lying Around?" campaign created for the Greenville Literacy Association was featured in the Communication Arts Annual Advertising Awards publication honoring the world's best campaigns for 2008. This amazing accomplishment makes bounce the first agency from South Carolina to have their work featured in this prestigious creative publication.
"Having our work featured alongside the best agencies in the world is a true testament to the caliber of the ideas that we're generating for our clients right here in Greenville," said Stephen Childress, Associate Creative Director at bounce.
The Greenville Literacy Association's "Have Any Books Lying Around?" campaign features unique guerilla installations, including a stairwell wrapped to look like a giant stack of books, tiny PostIt note packets fitted with custom book jackets and the side of a parking garage wrapped to look like a giant bookshelf. The campaign helped the Greenville Literacy Association generate over 100,000 book donations and over $100,000 in revenue making it the largest one-day used book sale in the nation.
The "Have Any Books Lying Around?" campaign was also featured in the Communication Arts Exhibit Issue in September 2008.
For more information about bounce, visit www.thebounceagency.com.

